An App for Training Next Stage Business Owners

Customer Case Study: ICIC

 

ICIC Overview

The Initiative for a Competitive Inner City (ICIC) is a national nonprofit research and advisory organization whose mission is to drive economic prosperity in inner cities through private sector investments that help create jobs, income, and wealth for inner city residents. Their program, Inner City Capital Connections (ICCC), is a national program offered in 15 cities across the United States. It is an executive leadership training program that helps business owners, located in economically distressed areas, gain knowledge on how to sustainably grow in revenue, profitability, and employment.

Transition

One of ICCC’s primary ambition is to mentor and allow participants to access resources in order to be successful. In April 2019, ICIC and MilkCrate worked together to launch the ICCC app to make it easier for participants and administrators to achieve their goals. With the MilkCrate app, attendees have easy access to resources and links such as, seminars, webinars, coaching and national conference.

Challenge

Before working with MilkCrate, ICIC would email people to let them know they had an upcoming event, and during the event they would hand out paper packets for everyone to fill out. With their app it is now easier to aggregate their data and keep their conference materials organized for the participants.

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Client Testimonial

 
Those that downloaded it they have found it useful in getting additional content - which is important to have everything in one place. People who downloaded the app are far more likely to be more involved in the program, they watched more webinars, more likely to participate in coaching.
— Derek Sexton, Senior Program Coordinator
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Home screen of the ICIC app

 

Future

How the app helps the ICIC cohort participants

Seminars and Webinars: Participants can learn on their phones business strategy, sales & marketing, and management

One-on-One Coaching: Mentors help other participants business’s challenges and steer them towards sustainable growth

Communicate via Chat: Direct message any participant and post various resources on the activity feed

Respond to Surveys and Polls: Reflect and give feedback after the seminar, webinar, or conference

 
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How the app’s admin dashboard helps ICIC Staff

Reach users with Push Notifications: To alert users when a seminar or conference is in session

Engage users with Poll Questions: To gain valuable feedback and reflections from users

Monitor and Track: Using chatting, activity, events, and coaching

User Data Charts: Track user activity and demographics through charts

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The admin dashboard charts showing user engagement

 

Questions? Fill out this form or call us 215-720-1625

 

The ICCC app is available in the app store for iOs and Android phones, along with other MilkCrate apps that help organizations better reach the communities they serve. If you are involved in a program or an organization that would like to engage and support your community - let us know! We would be thrilled to arrange a free demo of how our platform works and see how we can be of help building your organization’s app.

 
Milkcrate Team